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A few thoughts on Selling Your Business


A substantial portion of our business practice consists of representing buyers and sellers of businesses. This article provides a few pointers for business owners who may be considering a sale in the foreseeable future.

Involve Professionals Early Our typical business client has successfully established and operated a business and learned much along the way, often through a process of trial and error, but has never sold a business. Our business lawyers have been through the sale process many times and had many occasions to observe the "error" side of our clients' learning curves. We can help you avoid serious mistakes, position your business for sale, and, in appropriate circumstances, assist you in engaging an investment banker or business broker to bring qualified buyers to the table. Your accountant should be an integral part of the early process as well.

Structure Can Be As Important as Price. Once you have seriously-interested buyers on the scene, you should understand how to compare competing offers and develop a framework of critical terms before you agree on a price. A few illustrations: (i) in the case of a manufacturing company with heavily-depreciated assets, a sale of the corporate stock could leave almost twice as much after-tax money in corporate assets at the same price; (ii) if there is to be an asset sale, the delineation of assets sold and assets retained, and an accounting protocol to distinguish between them, is essential to an understanding of what a nominal price would actually leave in your pocket; (iii) if there is to be seller financing, the terms need to be managed to maximize your chance of receiving the full price bargained for; and (iv) the buyer will want the terms of the purchase agreement to put you at risk for various unknowable contingencies; these need to be controlled from the start to minimize the possibility of giving money back after the closing.

Due Diligence. A sophisticated buyer (or one represented by sophisticated counsel) will expend substantial effort to assure itself that the presentation made by the seller is accurate and that there are no undisclosed legal problems or other booby traps. This "due diligence" process typically includes (i) direct inspection of the seller's facilities, books and records, (ii) specific representations and warranties contained in the purchase agreement, and (iii) review of lists and underlying documents furnished by the seller pursuant to the purchase agreement. The buyer negotiates for the right to sue the seller and its principals, personally, or withhold payments on account of any seller financing, if any of the representations or warranties turns out to be false. We urge our clients to discuss potential problems with us up front, so that they can be disclosed at the right time and in the appropriate context. Improperly managed disclosure (or complete lack thereof) can result in substantial delay, friction and additional legal expense - and, in some cases, a complete collapse of the sale transaction.

Controlling Legal Expenses. The legal expenses involved in selling a business tend to be significant; you want to use your counsel effectively so as to control transaction costs and maximize the value of the services you do pay for. It is my perception that up-front involvement of counsel will actually save legal fees in the long run, because the transaction is more likely to proceed cleanly and directly to conclusion, rather than having to be renegotiated and restructured in response to previously misunderstood or unaddressed matters. A substantial portion of the seller's counsel's time will be taken up with the so-called "due diligence" elements of the transaction and the corresponding representations, warranties and schedules included with the purchase agreement. A modest amount of time spent with your counsel in understanding this process, and a commitment on the part of the rest of your management team to assist counsel in responding to disclosure requests, should save significant legal expense. The use of inexperienced counsel will tend to drive up expenses as a result of ineffective attempts to negotiate inconsequential matters, failure to anticipate problems and the like. In the end however, legal fees are typically a relatively small percentage of the transaction (especially in comparison to the business broker or investment banker's fees), and it's probably not productive to focus too much attention on this element.

Selecting Counsel. We presume that most readers of this article are using Levy & Droney as their counsel and would consider no other for a sale of their business. For any other readers, we urge that you entrust this critical process to experienced corporate counsel, and if you have any doubts, call us.


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